The Fast Food Generation
Life in 5 Minutes or Less
An essay by William DeSouza ©2017
First things first - this is NOT
about self help, or fast food. It's not about generation w, x, y or z; and its
not about a generation gap, as this spans every generation alive today.
This is about, what I call anyways, “The Fast Food Generation.”
This is about, what I call anyways, “The Fast Food Generation.”
Its a ‘condition’, a state of
mind, where impatience, exasperation and annoyance causes people to rush
through life as fast as they can; where we live our lives traveling faster than
the speed of light. Think of this, more as reflection, and not so much as a
rebuke to our daily routine. After all, who am I to pass judgment on something
I ‘m equally guilty of?
It seems that as a species, humans have an ingrain genetic tendency to rush through life in what can only be called a futile attempt at squeezing out twenty-five hours in a twenty-four-hour day. We have become a collective generation of impulsive, hurried individuals, wanting life in five minutes or less - hence, the fast food generation.
Can you remember a time when life was lived at a slower pace? Before fast food and hurrying to get here or there? Before the catch phrase Thirty minutes or free?
It seems that as a species, humans have an ingrain genetic tendency to rush through life in what can only be called a futile attempt at squeezing out twenty-five hours in a twenty-four-hour day. We have become a collective generation of impulsive, hurried individuals, wanting life in five minutes or less - hence, the fast food generation.
Can you remember a time when life was lived at a slower pace? Before fast food and hurrying to get here or there? Before the catch phrase Thirty minutes or free?
We're in a rush to find the time
to accomplish more in each minute of every day and I'm not sure we're getting
there, wherever there is, any faster.
Let’s start our search in attempting to understand this necessity for speed - but to be honest, I’m not sure we’ll ever understand the necessity for speed. But I digress slightly.
Let’s start our search in attempting to understand this necessity for speed - but to be honest, I’m not sure we’ll ever understand the necessity for speed. But I digress slightly.
Let try however by beginning where
most of us begin, the morning routine.
The sun is beginning to crest the
horizon of apartment buildings in the East as the dawn of a new day begins; and
Monday morning has arrived in all its glory. You’ve already hit the snooze
button a half-dozen times trying to eke out more of that precious morning sleep
as you tentatively open one sleep encrusted eye and peek at the time on the
clock radio, “Shit!”
You dash out of bed and since you showered last night, no need to worry about it now, a quick spritz of the deodorant will do. You tear into the bathroom and run your head under the tap, at the same time you brush your teeth in four nippy strokes.
You dash out of bed and since you showered last night, no need to worry about it now, a quick spritz of the deodorant will do. You tear into the bathroom and run your head under the tap, at the same time you brush your teeth in four nippy strokes.
Time to hurry through breakfast,
sometimes skipping that most important meal of the day. When we do eat it's
pre-made, pre-fabricated and pre-cooked, with the slogan 'eat on the run'
printed on the box you just removed from the freezer. Then you run off to work
because you wouldn't want to miss the bus to attend that meeting, appointment,
or some other first light crises at the office like changing your voice mail to
say that you’re in, but too busy to take that call.
If that scenario isn’t bad enough, I've seen co-workers run at break neck speed to - not catch an elevator, but to push the button to call for the lift. The wind created as a colleague dashed past almost knocked my toque off.
I asked myself at the time, when did pushing the elevator button become an Olympic sport?
By the time I walked up and stood beside her, she was still frantically pressing the call button. I turned, smiled, and quietly wondered if pushing the button repeatedly really makes the elevator come faster? Of course, I already know the answer, it doesn’t, but still I stand in amazement at the site playing out in front of me.
If that scenario isn’t bad enough, I've seen co-workers run at break neck speed to - not catch an elevator, but to push the button to call for the lift. The wind created as a colleague dashed past almost knocked my toque off.
I asked myself at the time, when did pushing the elevator button become an Olympic sport?
By the time I walked up and stood beside her, she was still frantically pressing the call button. I turned, smiled, and quietly wondered if pushing the button repeatedly really makes the elevator come faster? Of course, I already know the answer, it doesn’t, but still I stand in amazement at the site playing out in front of me.
Once the elevator arrived on the
ground floor, the doors opened. Not quite fast enough however as my colleague
banged into the door in her rush to press the floor number.
In my curiosity, I asked her,
“what’s the rush?”
“I’ve go to pee!” she exclaimed as
she squeezed her knees together, a panicked grin trying to creep its way across
her face.
I looked up to the flashing
numbers slowly counting through each floor. Slowly counting. I figured, in for
a gram in for a kilo, and I pressed my luck she wouldn’t mind one more
question.
“Why didn’t you go at home before
you left?” I couldn’t help but blurt out a giggle, biting my tongue to avoid a
louder laugh.
“Because I was in a hurry,” she
yelled as the doors opened on the fifth floor and she ran out, heading toward
the washroom down the hall.
Inside the office, the next deadline looms as I quickly scan my PDA, others checking their paper calendars seeking the same enlightenment to what's ahead. A crystal ball of sorts on how we can speed up the day, allowing us to return home to - wait for it - quickly get supper ready for the kids and our partners.
Inside the office, the next deadline looms as I quickly scan my PDA, others checking their paper calendars seeking the same enlightenment to what's ahead. A crystal ball of sorts on how we can speed up the day, allowing us to return home to - wait for it - quickly get supper ready for the kids and our partners.
On Monday, we wish it was Friday.
On Wednesday, we wish we had more time to finish the work from Money. And on
Friday, we can’t wait for the end of the day.
We seem to all want to rush
through the week, as if it wasn't fast enough already.
When the work week is over, it's time to relax and take life easy. But let’s not get too far ahead of ourselves because we still have to clean the house. You didn't think the toilets were going to sparkle on their own, did you? And let’s not forget the laundry.
When the work week is over, it's time to relax and take life easy. But let’s not get too far ahead of ourselves because we still have to clean the house. You didn't think the toilets were going to sparkle on their own, did you? And let’s not forget the laundry.
We don’t want to leave it all for
that precious weekend time – right?
OK, it's Saturday morning, there's still time to salvage a beautiful weekend - if you rush the rest of the cleaning you couldn’t get finished on Friday. So much for relaxing.
At least the kids can relax a bit from their busy life at school. They’re on the computer chatting with the cousin in Edmonton. HRU? IC. LOL SUP? GR8. OIC. PLZ G/F, LOL.
Did you get any of that? It's at the point where even our kids’ daily speech and text is in short hand.
OK, it's Saturday morning, there's still time to salvage a beautiful weekend - if you rush the rest of the cleaning you couldn’t get finished on Friday. So much for relaxing.
At least the kids can relax a bit from their busy life at school. They’re on the computer chatting with the cousin in Edmonton. HRU? IC. LOL SUP? GR8. OIC. PLZ G/F, LOL.
Did you get any of that? It's at the point where even our kids’ daily speech and text is in short hand.
A new lexicon for speeding up
their pace of life. Speed after all, is vital to this new form of
communication. Even our children are not immune. By the way, if you want to
know what the kids were saying, its – “How are you? I see. (laugh out loud).
So, what's up? Great! Oh, I see. Please girlfriend! (laugh out loud).”
By the way, I still have no clue
as to what it all means.
We start our lives in a rush from the second we're born. Let's face it, what new mother about to give birth hasn’t shouted, "Get this kid out of meeeee! Now!!"
Maybe that’s when this goal for a hurried life really begins, at birth. It’s akin to the chicken and the egg really; which came first? Was it the adult mother or the infant child at the moment of taking that first breath of air that begins the race?
Talk about being in a rush. Mind you, who can blame that mother for wanting to be in a rush to give birth. Trying to push something the size of a bowling ball through a vagina is enough to make the most stoic of us want to do it in a hurry. Dragging out child birth just isn't an option.
The act of giving birth by the way is really the first time we see the beginning of the parent child conflict. A parent wanting to hurry along their child who does not want rush, but takes his or her own sweet time moving through the birth canal. You'll see similar scenarios playing itself out many more times while the child is living at home. This is of course the only time our children will take their time. But I digress…
As I was saying, from birth children are born with the gene to be in a rush. As babies, they want their food right away, whether it's breast milk or strained prunes.
We start our lives in a rush from the second we're born. Let's face it, what new mother about to give birth hasn’t shouted, "Get this kid out of meeeee! Now!!"
Maybe that’s when this goal for a hurried life really begins, at birth. It’s akin to the chicken and the egg really; which came first? Was it the adult mother or the infant child at the moment of taking that first breath of air that begins the race?
Talk about being in a rush. Mind you, who can blame that mother for wanting to be in a rush to give birth. Trying to push something the size of a bowling ball through a vagina is enough to make the most stoic of us want to do it in a hurry. Dragging out child birth just isn't an option.
The act of giving birth by the way is really the first time we see the beginning of the parent child conflict. A parent wanting to hurry along their child who does not want rush, but takes his or her own sweet time moving through the birth canal. You'll see similar scenarios playing itself out many more times while the child is living at home. This is of course the only time our children will take their time. But I digress…
As I was saying, from birth children are born with the gene to be in a rush. As babies, they want their food right away, whether it's breast milk or strained prunes.
When it's feeding time, they let
you know with a set of lungs that break the decibel level of a sonic boom. If
they want their diapers changed right away, the signal for this is very similar
to the immediate need for food. Come to think of it, that set of lungs seems to
be much of what that little human infant uses to let us know he or she want’s
something.
As our children grow, the need for speed also grows exponentially. Except of course in their teen years when you're trying to wake them for school or some other event you’re late for. This is part of the parent child conflict which I will not dwell on - that's a topic best left for another short essay. I know, I strayed off the point again, sorry.
Let’s just say that our children learn from us, the parental units, this need for instant gratification.
Fast cars, fast women and fast food, it’s all the same. Even music is getting faster. If you’re over forty, you can remember the vinyl record playing hits from the Beatles, Jimi Hendrix, or Led Zeppelin.
As our children grow, the need for speed also grows exponentially. Except of course in their teen years when you're trying to wake them for school or some other event you’re late for. This is part of the parent child conflict which I will not dwell on - that's a topic best left for another short essay. I know, I strayed off the point again, sorry.
Let’s just say that our children learn from us, the parental units, this need for instant gratification.
Fast cars, fast women and fast food, it’s all the same. Even music is getting faster. If you’re over forty, you can remember the vinyl record playing hits from the Beatles, Jimi Hendrix, or Led Zeppelin.
The average song playing time for
most musical groups ran four to six minutes. Today the average running time for
a compact disk or MP3 song with words you can’t understand because they sing
too fast is two and a half to three and a half minutes. It’s just not the same
thing.
Record companies want to sell more
songs to make more money and radio stations want to play more songs; also to
make more money. The only way to do that is to shorten the songs; but that
leaves the artist with less time to convey any message he or she may have in
the lyrics.
The only way to remedy that is to
speed up the tempo of the songs. Sometimes I get nostalgic for the slow pace of
the past, when I could really enjoy the music, and of course, understand what
the lyrics mean. I even enjoyed a good guitar riff, or drum solo. You don’t see
that anymore. Music takes up too much time and space on the track that doesn’t
have the so-called artist going on about some lost love or something.
Music videos have changed as well. I remember watching the pop music groups in the late 70’s and early 80’s when music videos were in its infancy. And I’d sit back in the recliner and gaze at images as they flowed across the floor console television. In a thirty-minute time slot I’d see maybe ten groups and the visual rendition of their hit songs. Now, my children are bombarded with as many as fifteen or twenty videos from hit songs in the same period. What gives?
Mind you, the amount of violence you see in some of today’s music video is blasted by them on the screen so quickly the kids don’t get a chance to see what just happened. Sometimes speed can be a good thing.
Life is full of short cuts and quickies today.
Music videos have changed as well. I remember watching the pop music groups in the late 70’s and early 80’s when music videos were in its infancy. And I’d sit back in the recliner and gaze at images as they flowed across the floor console television. In a thirty-minute time slot I’d see maybe ten groups and the visual rendition of their hit songs. Now, my children are bombarded with as many as fifteen or twenty videos from hit songs in the same period. What gives?
Mind you, the amount of violence you see in some of today’s music video is blasted by them on the screen so quickly the kids don’t get a chance to see what just happened. Sometimes speed can be a good thing.
Life is full of short cuts and quickies today.
Which brings me to – well, you
know. You knew that we had to brooch the subject sooner of later, didn’t you?
Sex! There, I said it, and now all
of you puritan individuals or young children may as well skip down several
paragraphs that you may find offensive. Fair warning folks.
After all, you’re already asking
yourself, “Is this guy going to get to the end and some point anytime soon? I
have things to do!”
OK, it’s just us and the naughty bits for the next few paragraphs. I’ll try to keep it short – no pun intended. Sex, the act of and subject of, is a two-headed issue. Again, no pun intended. In one hand, we have the male member (I swear I'm not trying to be funny) of society and on the other we have females.
Both male and females have very different views on how they see their role on this particular subject and each one has a valid observation. In this case however, we’ll look at only the issue of speed, tempo, velocity or momentum.
OK, it’s just us and the naughty bits for the next few paragraphs. I’ll try to keep it short – no pun intended. Sex, the act of and subject of, is a two-headed issue. Again, no pun intended. In one hand, we have the male member (I swear I'm not trying to be funny) of society and on the other we have females.
Both male and females have very different views on how they see their role on this particular subject and each one has a valid observation. In this case however, we’ll look at only the issue of speed, tempo, velocity or momentum.
There are far too many other
issues between the sexes to review at this time and since we’re only looking at
the pace of life we now lead, most of those topics really don’t fit (but it
would make for another great short story).
I visited an adult ‘superstore’ not that long ago and to my amazement were hundreds of sex aids and toys of all varieties for both men and women. When you read the labels of these, toys, you see one main theme (it’s not what you think you dirty reader you), its how to give yourself or your partner pleasure in the shortest amount of time possible.
When did the act of sex become so rushed? Okay, let me change that question up a bit. Because I’m sure there are several women reading his right now saying, “You’re kidding? Right?”
I visited an adult ‘superstore’ not that long ago and to my amazement were hundreds of sex aids and toys of all varieties for both men and women. When you read the labels of these, toys, you see one main theme (it’s not what you think you dirty reader you), its how to give yourself or your partner pleasure in the shortest amount of time possible.
When did the act of sex become so rushed? Okay, let me change that question up a bit. Because I’m sure there are several women reading his right now saying, “You’re kidding? Right?”
And ladies, I’m not referring to
the men who, lets face it, seem to have a habit of falling asleep, leaving you
hanging (and cursing and disappointed).
I’m speaking in general terms
here.
I’m in my forties…. Okay, my
forties in metric, and in my early (very early) fifties in the old imperial
measurement. And only just beginning to see the pleasure of taking things slow
and the manufactures and purveyors of these ‘toys’ are trying to sell me ‘fast
food’.
Nothing is safe from the need for
instant fulfillment anymore. Never mind the stereotype joke about the man
finishing his bit while his partner is still waiting for it to begin. See, I
mention this for you ladies who are still upset because I realize you have a
valid point.
Nothing is safe anymore; even death has become ‘fast food’. I recently read an article about a drive through funeral parlor. How do you speed up burying someone? I can see it now – you die in your sleep at a ripe old age and around the city is your family’s choice of drive through burial stores.
Nothing is safe anymore; even death has become ‘fast food’. I recently read an article about a drive through funeral parlor. How do you speed up burying someone? I can see it now – you die in your sleep at a ripe old age and around the city is your family’s choice of drive through burial stores.
They rap you up in plastic and
shove you into a giant paper sack and bring you up to the take-out window.
“Will there be flowers with that?” The smartly dressed clerk at the window asks. Your relatives respond with, “No thanks, but do you give air miles?”
Each car in the funeral procession will speed through the viewing area where you’re propped up against the glass like yesterdays donuts on display. The fastest funeral on record – sounds silly doesn’t it. But we’re almost at that stage in our need for more speed.
“Will there be flowers with that?” The smartly dressed clerk at the window asks. Your relatives respond with, “No thanks, but do you give air miles?”
Each car in the funeral procession will speed through the viewing area where you’re propped up against the glass like yesterdays donuts on display. The fastest funeral on record – sounds silly doesn’t it. But we’re almost at that stage in our need for more speed.
Once you begin to have drive through
funeral parlors, who’s to say what comes next? Drive through circumcisions?
Ouch!
You’ll notice that I’ve left out fast food, other than to use it as a metaphor, and I did that on purpose because whether it’s drive up or take away, or boil in the bag, drop in the oven or nuked in the microwave, food is too easy to pick on.
You’ll notice that I’ve left out fast food, other than to use it as a metaphor, and I did that on purpose because whether it’s drive up or take away, or boil in the bag, drop in the oven or nuked in the microwave, food is too easy to pick on.
I think that we’ve all seen this
area of our lives get faster since the 1950’s when the first TV diners were
introduced. Manufactures are selling the latest conveniences in food preparation
to anyone that has a kitchen at an alarming rate.
Turn on a television on the
weekends or late night and watch a one-hour commercial on how to cook a pot
roast in ten minutes. Or how to juice twenty applies, oranges, mangoes and old
shoes in less than a minute.
It’s no longer farmer’s selling us
our food, its corporations. They don’t grow food anymore, they manufacture it.
And along with food, these same companies also manufacture televisions, stoves,
cars and some even drill for oil.
I’m having some difficulty in
seeing the connection between food and oil, but we do have eatable oil
products…. maybe that’s it? We also have refrigerators with built in
televisions and internet connections and I’m still trying to make that
connection as well.
Our need to rush thought life is, in my humble opinion, getting out of hand. We’ve forgotten how to relax and enjoy life for what it is, a wonder of taste, sight, sound and imagination. We’re more stressed, get sick more often and sleep less.
Our need to rush thought life is, in my humble opinion, getting out of hand. We’ve forgotten how to relax and enjoy life for what it is, a wonder of taste, sight, sound and imagination. We’re more stressed, get sick more often and sleep less.
Our daily routines have become
chores and excitement is no longer savored, it’s do it fast and get onto the
next event.
I think that we’re missing the
boat on life when we forget to take out time. When we rush from one task to the
next we don’t see the life we’ve missed around us and that is unfortunate,
because we really can’t appreciate what life is when we don’t take our time.
Pity really.
As each generation is born and
ages, they take a bit of the habits and priorities of the previous ones (even
if they don’t admit it), but as they transit through their life, they reach
stages where they inevitably say, “that’s the old way. I can do it better,
faster.”
The thing is, it shouldn’t be
about doing something faster just for the sake of speed. Not when you miss out
on the intricacies and beauty of life around you.
The fresh morning dew as it hangs
off a delicate flower as the sun sidles slowly higher in the distant horizon;
the buzz and precision of a humming bird drinking nectar out of a blossom of daylilies
or lupines; bright eyed children playing together on a playground structure,
their infectious laughter mixing with sounds from nature; lovers walking hand
in hand along the side of a canal; or the white wispy clouds flowing across a
light blue sky, dancing with the gentle breeze.
Sometimes we need to slow down and
catch our breath before we lose our ability to appreciate everything around us.
Sometimes the best option is not to rush our morning, but to value it; to watch
the sunrise once and a while. Sometimes we should welcome Mondays and think
that Friday will come soon enough; that I don’t have to rush it.
We should embrace our lives for
what it is, a life that needs to have all our attention. To not be distracted
and hurried.
